Monday, 26 August 2013

Exclusive Interview with Rudy Obrero

I'm re-publishing an interview with Rudy Obrero, the artist responsible for the US poster artwork of "Never Say Never Again".

Q: How did the producers got in touch with you for the " Never Say Never Again " poster artwork?
A: I was commissioned to do some comps for "Never Say Never Again" By an Ad agency in Los Angeles called New York West.

Q: What kind of briefing or input did you receive? Photos, source material etc?
A: I had some photo stills from the film to work from. Q: Were there any restrictions in regards to the movie not being an "official" Bond movie?
A: Yes, originally I included an underwater fight scene with divers and and a big shark attacking. But I was asked to remove all of the underwater scenes because it might conflict with previous Bond posters. I also had to remove a helicopter and a jumping motorcycle as well as a whole yacht. Here is a previous version of the art to compare to the final poster that was released.

Q: How much time did you have to create the artwork?

A: about 30 days total

Q: Can you describe the creative process in terms of composition, choice of colours etc?

A: Well, The layout is certainly symetrical with all elements leading the eye to Sean Connery. It was always about Bond and his beautiful women.

Q: What materials do you use? (Acrylics, Gouache, mixed media etc…)

A: At the time I used acrylics, applied with an airbrush and traditional brushes. Now all my work is done digitally.

Q: What was the most fun part of creating this artwork?
A: I thoroughly enjoyed painting the first version of the poster. All the elements of the montage were fun to render. I really like working on action adventure images, so this was a real treat for me to do. So, sad to say most of the fun parts of the painting had to be removed by the time it went to the printers.

Q: Any special anecdote associated with this artwork?

A: When I was asked to start removing the action elements because of legal conflicts, the poster did not have it's original impact. It became static and a little boring. This became a poster ultimately ruined by the lawyers involved.

Thank you for this interview! Check out Rudy's website

Also thanks to Thomas from "The Nixdorf Collection" for the photos.


John Cox said...

Wonderful! Thank you.

Anonymous said...

I prefer the simple version without the action for this poster. For action there is only Frank McCarthy!!!

Anonymous said...

I prefer the non-action art too. The one with the aciton seems a bit lost and empty.
To each his own - or maybe it is just a case of what one has been used to for 30 years.